I just learned from the author of this paper with whom I worked at the start of his study that they included my name in the acknowledgments right on the first page:
How Task-Facilitative Interactive Tools Foster Buyers’ Trust in Online Retailers: A Process View of Trust Development in the Electronic Marketplace
http://dx.doi.org/10.1016/j.jretai.2009.02.001
How very exciting!
The work I did was to create a database driven, mock e-retail website with very strict parameters and variables for easily turning on and off search, filter, glossary, and banner ad functions. This website was used in a controlled environment by subjects who were tasked with making a purchase through this website and were later asked questions to gauge their trust of the website and how it affected their purchasing decision.
Well, that's what I recall of it at any rate-- I'm sure the article goes into much greater depth :) Thanks Dr. Pranjal Gupta for allowing me to collaborate with you on this unique project!
I just learned that my name appears in an academic article!
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